Tuesday, August 28th, 2007
Recently I was approached by an editor looking for freelance work. But rather than send through a CV or samples, she edited my website with some recommendations on how it could be improved, and even picked up a couple of typos that I hurriedly corrected! (more…)
Tuesday, August 7th, 2007
Last week whilst making coffee, a marketing idea occurred to me that I thought would be ideal for one of my clients. So for the first time in a long time, I contacted a client unprompted and said “I’ve got an idea for you.” (more…)
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7 learnings from big business?
It’s easy to criticise corporations for bureaucratic processes and customer service shortcomings. But, by examining what they do well, there are many ideas for small businesses. [More...]